Job Description

Job Title: SEO Executive


About the Role


At Gururo, we believe in driving digital growth through innovative strategies and data-driven insights. As an SEO Executive, you will play a pivotal role in enhancing our online presence and ensuring our content reaches the right audience. This position offers an exciting opportunity to work closely with cross-functional teams to optimize search engine rankings and boost organic traffic.


If you are passionate about search engine optimization and eager to contribute to a dynamic IT and services environment, this role is for you.


Key Objectives



  • Develop and implement effective SEO strategies to improve website visibility and ranking.

  • Conduct thorough keyword research and competitive analysis.

  • Optimize on-page and off-page SEO elements to drive organic growth.

  • Monitor, analyze, and report on SEO performance metrics.

  • Collaborate with content, marketing, and development teams to align SEO best practices.


Responsibilities



  • Perform comprehensive keyword research to guide content teams.

  • Optimize website content, meta tags, headers, and images for SEO.

  • Implement link-building strategies to increase domain authority.

  • Analyze website traffic and user behavior using tools like Google Analytics and Search Console.

  • Identify and resolve technical SEO issues such as crawl errors, broken links, and site speed.

  • Stay updated on the latest SEO trends, algorithm changes, and industry best practices.

  • Prepare regular reports on SEO performance and recommend improvements.

  • Work closely with developers to ensure SEO best practices are properly implemented on newly developed code.


Requirements



  • Bachelor’s degree in Marketing, Business, IT, or a related field.

  • Proven experience in SEO, preferably within the IT or digital services sector.

  • Strong understanding of search engine algorithms and ranking factors.

  • Proficiency with SEO tools such as SEMrush, Ahrefs, Moz, Google Analytics, and Google Search Console.

  • Experience with website analytics and performance metrics.

  • Basic knowledge of HTML, CSS, and JavaScript is a plus.

  • Excellent analytical, organizational, and communication skills.

  • Ability to work independently and collaboratively in a fast-paced environment.


Benefits



  • Competitive salary and performance-based incentives.

  • Opportunities for professional growth and continuous learning.

  • Collaborative and inclusive work culture.

  • Flexible work arrangements and supportive management.

  • Access to the latest SEO tools and technologies.

  • Health and wellness programs.

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