Job Description
Responsibilities:
• Conducting on-site and off-site analysis/audit of web SEO competition.
• Using Google Analytics to conduct performance reports regularly.
• Creating high-quality SEO content.
• Leading keywords, keyword gap research, and optimization of content.
• Keeping up-to-date with developments in SEM.
SEO Specialist Requirements:
• Knowledge of SEO practices.
• Familiarity with Google Analytics and other analytics tools.
• Excellent written communication skills.
• Ability to multitask.
• Thorough understanding of web design and site structures.
• Good knowledge of backlink analysis and backlink building.
• Understanding of search engine algorithms and ranking methods.
• Knowledge of keyword research and data mining tools.
Qualifications
• Experience in Keyword Research and On-Page SEO optimization
• Knowledge of Link Building techniques
• Proficiency in conducting SEO Audits
• Skills in Social Media Marketing
• Analytical skills and the ability to interpret performance data
• Excellent written and verbal communication skills
• Ability to work collaboratively with cross-functional teams
• Bachelor’s degree in Marketing, Digital Marketing, or a related field
• Prior experience in a similar role or within the digital marketing industry is advantageous
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