Job Description

Required Experience: 5 - 7 years
Job Brief
We are looking for an SEO/SEM/GEO expert to manage all search engine optimization and marketing activities.
You will be responsible for managing all SEO activities, such as content strategy, link building, and keyword strategy, to increase rankings on all major search engines. You will also manage all SEM campaigns on Google, Yahoo, and Bing to maximize ROI.
Deep understanding of Generative AI, LLMs, and AI search behavior.
Strong technical SEO skills, including structured data, schema, and semantic SEO.
Job Responsibilities
- Conduct keyword research to identify valuable search terms and opportunities.
- Must have hands-on practice in White Hat, Black Hat, and Grey Hat SEO Techniques.
- Strategy Development: Create GEO strategies to improve visibility in LLM-driven searches, integrating with traditional SEO.
- Content Optimization: Audit, create, and optimize content (including metadata, FAQs, documentation) for clarity, structure, and factual accuracy to be easily cited by AIs.
- AI/LLM Analysis: Analyze how LLMs interpret and rank information, experimenting with prompt engineering to test visibility.
- Implement on-page SEO strategies, including optimizing content, meta tags, and headings.
- Perform technical SEO audits to identify and resolve website issues affecting search engine rankings.
- Monitor and improve website performance, including site speed and mobile optimization.
- Develop and execute off-page SEO strategies, including link building and outreach.
- Analyze website traffic and user behavior using tools like Google Analytics and Google Search Console.
- Track and report on key performance indicators (KPIs) to measure the success of SEO efforts.
- Stay updated with industry trends and search engine algorithm changes.
- Collaborate with content creators, web developers, and marketing teams to align SEO strategies with overall business goals.
- Identify and recommend opportunities for website content improvements and expansion.
- Keep up-to-date with best practices in SEO and share knowledge with the team.
- Stay aware of competitors' SEO strategies and market trends.
- Troubleshoot and resolve SEO-related issues as they arise.
Job Qualification
This field is available to all graduates. However, a degree in a related field, such as information technology, business and technology, or marketing, may be very advantageous. The following are a few requirements and skills:
- Solid knowledge of online client acquisition, transformation, and performance marketing.
- Extensive familiarity with website analytics technologies such as Google Analytics and Web Trends.
- A/B and multivariate experimentation experience
- Familiarity with the evolution and limitations of HTML, CSS, and Java Script
- Understanding of search engine ranking criteria and algorithms
- Experiential SEO proof

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