Job Description
SHOPPER EXPERIENCE SPECIALIST EGO
Function: Marketing
Work level: 1D
Reports to:
Scope: Local
Location: Bosques , Ciudad de México
Terms & Conditions: Full time role. Hybrid system.
JOB PURPOSE
•The Brand Expert that analyzed brand performance on market, to creative strategies and plans to guarantee brands growth and constant share of market gain.
•Lead in developing and executing Brand activations, shopper & retail experiences (POS materials artwork, in-store activations).
KEY RESPONSIBILITIES
• Analyze the performance of brand experiences, tracking key metrics such as attendance, engagement, social media buzz, and sales impact to measure ROI and inform future strategies.
• Develop and execute innovative and engaging brand experiences that connect with the target audience, reinforce brand positioning, and drive measurable results.
• Lead the planning and execution of in-store activations, events, and retail ...
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