Social Media Analytics & Insights Manager

We are seeking a Social Media Analytics & Insights Manager to own performance measurement, analysis, and reporting across social media channels, with a strong focus on connecting social activity to website performance using Google Analytics (GA4).

This role is responsible for transforming data into clear insights and recommendations that inform content strategy, campaign optimization, and business decisions. The ideal candidate is highly analytical, comfortable working across platforms, and able to translate metrics into meaningful outcomes.

Key Responsibilities

• Social Media Analytics

• Track and analyze performance across social platforms (e.g., LinkedIn, Meta, X, TikTok, YouTube).

• Monitor key metrics, including:

• Reach and impressions

• Engagement rates

• Follower growth

• Video performance

• Identify trends, patte...