Social Media Manager

About the job

We're a luxury wedding apparel brand

Key Responsibilities & Deliverables

1. Brand & Marketing Strategy

-Own and maintain the brand's luxury positioning, tone of voice, and visual consistency

-Plan monthly and seasonal marketing strategies aligned with wedding seasons, festive calendars, and fashion cycles

-Work closely with founders/leadership to translate business goals into marketing initiatives

2. Social Media Management & Content Planning

-Create and manage a monthly content calendar for Instagram and allied platforms

-Deliver high-quality posts per month (reels, carousels, statics, testimonials, BTS, in-store storytelling)

-Oversee Instagram Stories for non-post days with interactive and organic formats

-Ensure content drives brand awareness, showroom visits, and qualified leads

3. Content Creation & Shoot Execution

-Plan and execute in-store and styled conten...