Job Description
Responsibilities
- Develop and implement social media strategies to increase brand awareness and engagement
- Create and curate engaging content for multiple social media platforms (e.g. Facebook, Twitter, Instagram, LinkedIn, etc.)
- Analyze and report on the performance of social media campaigns, using metrics to drive improvements
- Stay up-to-date with the latest social media trends and tools and incorporate them into campaigns
- Collaborate with internal teams and stakeholders to create and execute social media initiatives that align with overall business goals
- Monitor social media conversations and respond to customer inquiries in a timely and professional manner
- Develop and manage relationships with influencers and other industry partners
- Perform other social media-related tasks as assigned
Requirements
- Proven experience as a social media manager or similar role
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