Social Media Manager

1400 Castlefield Ave, Toronto, ON M6B 4C4, Canada

Job Description

Established in 1973, Roots is a proudly Canadian lifestyle brand that celebrates authenticity, quality, and community. Inspired by the great outdoors, we create timeless, sustainable apparel and leather goods designed for comfort and everyday adventure. At Roots, we believe in fostering a culture of inclusivity, creativity, and teamwork – where every team member plays a role in shaping our brand’s legacy. If you bring passion to everything you do, lead with integrity, and believe in the power of collaboration to drive growth, we’d love to have you on our journey!

We’re looking for a Social Media Manager to lead Roots’ social presence across Meta, TikTok, Pinterest, LinkedIn, YouTube, and Substack, and to oversee always‑on influencer programming. As a key member of the marketing team, you’ll work closely with creative, production, PR, and external partners to shape strategy and execution, d...