Sr. Associate, Content- Marketing Crm (campaign Execution)

Career Category Marketing ABOUT THE ROLE Role Description The role is responsible for designing building executing and optimizing marketing campaigns that drive personalized customer engagement across email SMS and digital advertising channels This role will leverage Salesforce Marketing Cloud SFMC and Salesforce CDP Data Cloud to build data-driven audience segments develop multichannel journeys and activate campaigns aligned to business strategies The ideal candidate will have expertise in marketing automation platforms a strong understanding of data segmentation and activation and experience in campaign orchestration across multiple channels Success in this role requires close collaboration with cross-functional teams including marketing strategy data teams and creative services Roles Responsibilities Design build and execute end-to-end marketing campaigns in Salesforce Marketing Cloud including Journey Builder Automation Studio Email Studio Mobil...