Sr Lead Data Analyst (Marketing Advanced Analytics)

This role will be pivotal in enhancing the performance of our marketing campaigns through advanced analytics, predictive modeling, and data science techniques. The ideal candidate will have a strong foundation in marketing analytics, statistical modeling, and campaign optimization, with the ability to translate complex data into actionable insights that drive ROI. This role suits someone who thrives at the intersection of marketing strategy, analytics, and data science. They will excel at addressing complex business questions using compelling analytical strategies and communicating these solutions to both technical and non-technical audiences to influence swift implementation.


In this role you will:

· Translate marketing and business needs into analytical requirements E.g., data, models required to build strategic analytical solution

· Establish the analytical framework to successfully deliver business OKRs

· Design a robust and streamlined dat...