Job Description

Job Summary:

Departmental Summary:

The Customer Experience drives ESPN’s DTC growth by building strategies and roadmaps that improve fan engagement across lifecycle states, focusing on acquisition, onboarding and retention. We focus on optimizing every touchpoint, creating loyal fans + subscribers.

Position Summary:

The Sr. Manager, Audiences and Data Enablement ensures data is activated effectively in Braze to power personalized, multi-channel messaging. This role bridges data, technology and marketing, turning insights into action that drive engagement, ROI and subscriber growth. This position is based in New York, NY and is a 1-year project-based role.

Responsibilities:

  • Lead data enablement, ensuring clean, accurate data flows into Braze, informing advanced targeting and segmentation
  • Partner cross-functionally to design and activate multi-channel campaigns that leverage data for personalization and...

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