Sr. Manager to execute various value proposition and customer lifecycle initiatives for a large banking client - 79541

Sr. Manager to execute various value proposition and customer lifecycle initiatives for a large banking client -

Duration: 24 months (possible extension or conversion)

Location: Hybrid - Downtown Toronto - 3 days a week [Tue+Thur mandatory days]

The Manager, Value Proposition & Lifecycle Management is responsible for leading the development and execution of various initiatives that help our customers make real financial progress. This role will be reporting to the Senior Manager, Value Proposition.

The individual will lead the development and execution of comprehensive communication strategies and customer journeys which engage, inform and nurture BMO’s customer relationships. This role requires someone who has a strong understanding of data-driven decision making and lifecycle campaign strategy customer experience , execution and performance measurement. These projects will be conducted in collaboration with Product, Digital, Marketing, Analytics, Cu...