Job Description
We're looking for a highly skilled and data-driven PPC expert with 5-7 years of experience to lead and optimise paid search campaigns across Google Search and Microsoft Bing. This role is pivotal in driving measurable growth across multiple markets and ensuring performance marketing efforts align with business goals.
Roles And Responsibilities
Roles And Responsibilities
- Lead and optimise paid search campaigns across Google Ads and Microsoft Bing, ensuring best practices in account structure, keyword strategy, bidding, and ad copy.
- Monitor and improve key performance metrics such as CTR, conversion rate, CPA, CPL, ROAS, and overall campaign efficiency.
- Mentor Performance Marketing Analysts, supporting their development while driving results across multiple brands and international markets.
- Own PPC data and performance metrics, maintaining daily, weekly, monthly, and annual reports that inform strategic decisions.
- Develop and enhance real-t...
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