Sr PPC Executive

JOB ROLE:
Execute and manage all PPC campaigns, SEM, and SMM strategies to optimize performance and achieve marketing objectives.
RESPONSIBILITIES:
·      Develop, implement, and manage PPC campaigns across Google Ads and Meta Ads.
·      Conduct keyword research and selection for pay-per-click campaigns.
·      Analyze and optimize campaign performance to achieve KPIs and ROI targets.
·      Monitor and report on campaign performance metrics using Google Analytics.
·      Manage and optimize SEM and SMM campaigns to increase brand visibility and drive qualified traffic.
·      Collaborate with the marketing team to align PPC strategies with overall marketing goals.
·      Stay updated with the latest PPC trends, techniques, and best practices.
ATTRIBUTES:
·      Strong analytical skills and attention to detail.
·      Excellent communication and interpersonal skills.
·      Ability to manage multiple campaigns and projects simultaneously.
·   ...