Job Description

Purpose
Be the leader in best practices activations /consumer experiences for adidas wholesalers, by creating brand and product activations/implementations in the company´s retail partnerts (Falabella, Ripley, Triathlon) that are in line with adidas Go to Market calendar and local market requirements.

Key Responsibilities

  • Receiving and adapting Global campaigns to market needs and ensure a proper roll-out
  • Correct execution and implementation of campaigns according to the local trade marketing calendar
  • Implementation of campaigns
  • Tracking projects & Improving execution processes
  • Executes consumer promotion / Activations events / CRM programs at Point-Of-Sale only
  • Controls and updates image portfolio at Point-Of-Sales /Shop-in-Shops
  • Communication and coordination with Agencies
  • Tracks and reports results of campaign activation, best practices, other, to Trade Mktg team
  • Provide feedback/reports...

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