Job Description
Purpose
Be the leader in best practices activations /consumer experiences for adidas wholesalers, by creating brand and product activations/implementations in the company´s retail partnerts (Falabella, Ripley, Triathlon) that are in line with adidas Go to Market calendar and local market requirements.
Key Responsibilities
Receiving and adapting Global campaigns to market needs and ensure a proper roll-out
Correct execution and implementation of campaigns according to the local trade marketing calendar
Implementation of campaigns
Tracking projects & Improving execution processes
Executes consumer promotion / Activations events / CRM programs at Point-Of-Sale only
Controls and updates image portfolio at Point-Of-Sales /Shop-in-Shops
Communication and coordination with Agencies
Tracks and reports results of campaign activation, best practices, other, to Trade Mktg team
Provide feedback/reports and KPI´s
Act as a business contact for external parties (...
Be the leader in best practices activations /consumer experiences for adidas wholesalers, by creating brand and product activations/implementations in the company´s retail partnerts (Falabella, Ripley, Triathlon) that are in line with adidas Go to Market calendar and local market requirements.
Key Responsibilities
Receiving and adapting Global campaigns to market needs and ensure a proper roll-out
Correct execution and implementation of campaigns according to the local trade marketing calendar
Implementation of campaigns
Tracking projects & Improving execution processes
Executes consumer promotion / Activations events / CRM programs at Point-Of-Sale only
Controls and updates image portfolio at Point-Of-Sales /Shop-in-Shops
Communication and coordination with Agencies
Tracks and reports results of campaign activation, best practices, other, to Trade Mktg team
Provide feedback/reports and KPI´s
Act as a business contact for external parties (...
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