Strategy Planning Director

Overview

Responsible for the development of brand and communication strategies to support our clients’ business’s needs. The incumbent focuses upon assessing the client’s challenge and proposing the optimal solution based on the most relevant marketing discipline(s). In this role, the incumbent supports the Account Management team with providing market insight, discipline knowledge and research analytics.

Responsibilities

• Develop strategic solutions that address the client’s business challenges/goals.
• Develop and write briefs based on client briefs and to address any issues/opportunities clients may have
• Support the development of overall master and sub-brand strategy by conducting brand and competitive audits, executive interviews and research analytics
• Be involved in using research to derive insights, measure results of campaigns and to explore new opportunities for brands
• Develop ad-hoc communication plans by r...