technical lead - data driven decision making

Job Title: Senior Digital Analytics Specialist

We are seeking a highly skilled and experienced Digital Analytics Expert to join our team. This is an exciting opportunity for someone who wants to own the entire tracking ecosystem, from architecture to problem-solving across multiple brands and platforms.

This role requires strong technical expertise in digital analytics, including experience with tag management (GTM), server-side tagging, and Matomo or similar tools. You will be responsible for designing scalable tracking solutions, defining event models and data layers, delivering clean implementations across multiple websites, and leading tag management at a senior level.

• You will also work closely with our engineering team during platform changes, support experimentation, mentor others in the field of digital analytics,

1. Familiarity with JavaScript programming lang...