Job Description

Position: Technical Sales Engineer

Experience Required: 3-6 years in Technical Sales

Location: Noida, India

Department: Sales & Business Development

Employment Type: Full-Time

About Exeliq Tech Solutions:

Exeliq Tech Solutions Private Limited is a dynamic technology company at the forefront of automation innovation. We specialize in comprehensive automation solutions, including advanced Testing & Measurement systems and Machine Vision-based technologies. Our diverse client portfolio spans production facilities, manufacturing units, R&D institutions, and various automation service sectors, positioning us as a trusted partner in industrial automation advancement.

Position Overview:

We are seeking a highly motivated Technical Sales Executive with demonstrated expertise in automation machinery and testing equipment. This role combines technical proficiency with strategic sales execution, requiring a professional who can identify client automation needs, design tailored solutions, and drive sustainable revenue growth through consultative selling approaches.

The successful candidate will serve as a technical advisor and business development specialist, responsible for expanding our market presence while building enduring client relationships in the automation solutions sector.

Key Responsibilities:Customer Relationship Excellence:
  • Strategic Account Development: Proactively cultivate and expand customer relationships within designated territories, focusing on long-term partnership building
  • Solution-Oriented Collaboration: Work closely with developers and technical consultants to implement comprehensive solution selling methodologies
  • Value Alignment: Ensure all proposed solutions align with customer operational requirements and deliver measurable value
  • Market Expansion: Identify and capitalize on sales opportunities through strategic cross-selling and upselling initiatives
  • Customer Advocacy: Address and resolve client concerns in collaboration with Operations team to maintain exceptional satisfaction levels
  • Data Management: Maintain accurate customer profiles and interaction histories in CRM systems
Technical Sales Leadership:
  • Revenue Generation: Drive lead generation, opportunity development, and contract negotiations to achieve sales targets and pricing objectives
  • Needs Analysis: Conduct comprehensive customer needs assessments and design customized automation solutions
  • Pricing Strategy: Establish competitive market pricing for solutions, collaborating with Engineering team for complex or non-standard requirements
  • Project Handover: Ensure seamless Sales-to-Operations transitions with complete documentation and accurate project specifications
  • Quality Assurance: Validate customer orders against negotiated terms, conditions, and safety requirements
  • Project Accountability: Maintain ownership and responsibility for projects through Order Booking completion
  • Financial Support: Assist Finance team with collection activities and payment processing
Business Intelligence & Reporting:
  • Sales Execution: Drive individual sales plan implementation through proactive customer engagement and consultative visits
  • Market Intelligence: Gather and analyze market trends, competitive landscape, and industry developments
  • Performance Reporting: Provide timely, accurate sales activity reports and pipeline analysis
  • Documentation Excellence: Maintain comprehensive opportunity records, including win/loss analysis and customer feedback in CRM
  • Data Integrity: Ensure accurate and current opportunity data management
Required Qualifications:Educational Background:
  • Bachelor's degree in electrical engineering, Electronics Engineering, or related technical discipline
Professional Experience
  • 3-6 years of progressive experience in technical sales, with preference for Automated Test Equipment development and sales
  • Proven track record of meeting or exceeding sales targets in technical product environments
Technical Competencies:
  • Strong foundation in electrical, electronics, and instrumentation principles
  • Understanding of automation systems, testing protocols, and measurement technologies
  • Familiarity with industrial automation applications and customer requirements
Professional Skills:
  • Exceptional communication and interpersonal abilities for effective client and internal team collaboration
  • Advanced analytical skills for customer needs assessment and technical solution development
  • Proactive, results-oriented approach to sales with strong problem-solving capabilities
  • Proficiency in CRM systems and sales reporting tools
  • Flexibility for travel as business requirements dictate
Career Benefits & Growth Opportunities:Compensation & Rewards:
  • Competitive salary package aligned with industry standards
  • Performance-based incentives and recognition programs
  • Comprehensive benefits package
Professional Development:
  • Accelerated career advancement opportunities based on performance excellence
  • Strategic role in early-stage growth company with significant impact potential
  • Continuous professional development and technical training programs
  • Exposure to cutting-edge automation technologies and industry trends
Work Environment:
  • Collaborative, innovation-driven culture
  • Opportunity to work with diverse, high-growth client portfolio
  • Dynamic startup environment with entrepreneurial opportunities


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