Job Description
Responsibilities:
• Support planning and execution of trade marketing campaigns.
• Coordinate production and distribution of marketing materials (POS displays, brochures, signage).
• Conduct market research on customer behavior, trends, and competitors.
• Ensure in-store campaigns are executed effectively, including merchandising and promotions.
• Monitor compliance with branding and campaign guidelines in retail outlets.
• Collaborate with retailers, wholesalers, and distributors.
• Assist in planning and running joint promotions with channel partners.
• Track and report trade marketing expenses.
• Analyze campaign performance, prepare ROI reports, and identify improvements.
• Work closely with sales and marketing to align strategies and objectives.
• Support product launches and promotional activities.
Qualifications:
• Bachelor’s degree in Marketing, Business Administration, or related...
• Support planning and execution of trade marketing campaigns.
• Coordinate production and distribution of marketing materials (POS displays, brochures, signage).
• Conduct market research on customer behavior, trends, and competitors.
• Ensure in-store campaigns are executed effectively, including merchandising and promotions.
• Monitor compliance with branding and campaign guidelines in retail outlets.
• Collaborate with retailers, wholesalers, and distributors.
• Assist in planning and running joint promotions with channel partners.
• Track and report trade marketing expenses.
• Analyze campaign performance, prepare ROI reports, and identify improvements.
• Work closely with sales and marketing to align strategies and objectives.
• Support product launches and promotional activities.
Qualifications:
• Bachelor’s degree in Marketing, Business Administration, or related...
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