Trade Marketing Officer

Participate in analyzing data and report of sell-out performance, implementing effective programs to improve sell-out, management of PSI store level, stock inventory and competitive analysis vs. competitor through research, strategic adjustment, and reports.

Responsibilities

• Gather and analyze sell‑out data to assess dealer performance and identify opportunities for growth.
• Monitor the implementation and effectiveness of programs, including market pricing and promotions, and develop evaluation measures through comprehensive reporting.
• Manage store‑level Purchase–Sales–Inventory (PSI) to maintain optimal stock levels and recommend essential SKUs and displays to improve in‑store availability and visibility.
• Conduct regular competitive analysis to understand market trends, pricing strategies, and competitor activities.
• Analyze AC dealer performance and support store improvement initiatives such as signage, display racks,...