UGC Program Manager

The UGC Program Manager exists to make Hey Harper's UGC engine run at scale. This role owns the execution, coordination, and delivery of UGC so content volume can increase materially without pulling senior brand and creative talent into logistics. This role is accountable for how UGC gets done day to day. They operationalize the UGC strategy defined by the UGC & Creator Strategist by managing creators, timelines, workflows, and assets across paid, organic, PDP, and e-commerce channels. The UGC Program Manager does not define creative strategy, content hypotheses, or performance direction. Instead, they ensure that creator content is delivered on time, complete, usable, and activation-ready, using automation, platform-native workflows, and scalable systems to support hundreds of creators. This role is the process and project management layer that turns UGC strategy into reliable output, enabling the strategist, editors, and brand seniors to stay focused on high-impact thinking and outco...