Visual Merchandise Head

About the client: One of South India's leading Retail chain company

Role: Visual Merchandise Head

Experience: 8-12 Years

Location: Chennai

Responsibilities:

• Develop and execute visual merchandising strategies aligned with the brand's identity and business goals.
• Curate and monitor the entire lifecycle of the visual merchandising experience, keeping in mind the marketing goals
• Analyze market trends and customer behavior to curate visually appealing layouts and displays.
• Plan and oversee the layout of store interiors, window displays, and signage.
• Ensure displays are fresh, engaging, and seasonally relevant.
• Lead a team of visual merchandisers, providing guidance, training, and feedback.
• Collaborate with marketing, sales, and operations teams to ensure cohesive execution.
• Optimize product placement to maximize sales and create a seamless shopping experience.
• Ensure stock levels align with display requirements.
• Manage budgets for materials, props, and display setups.
• Ensure a safe work environment and provide outstanding customer service as a visual merchandising specialist
• Source cost-effective yet high-quality materials for displays.
• Measure the success of visual merchandise initiatives through sales data, customer feedback, and foot traffic analysis.
• Adjust strategies based on performance results.

Required Skills:

• Creativity and an eye for detail.
• Strong leadership and organizational abilities.
• Understanding of customer psychology and retail trends.
• Excellent communication and project management skills.
• Should have experience working with multiple products under a single store